Power Renews The Peak Day Alert Program to Help Customers Save Energy During Peak Times
Innovative Behavioral Demand Response Solution Reduced Peak Demand by Six Percent Last Summer
Glendale, CA - June 24, 2015 - Glendale Water & Power today announced the continuation of its partnership with Opower (NYSE:OPWR), to support customers in saving energy during peak hours using Opower’s behavioral demand response (BDR) solution, Peak Day Alerts. The companies also released the results of last summer’s BDR program, which empowered GWP customers to reduce peak demand by six percent while driving an 85% customer satisfaction rate.
In summer 2014, Glendale enrolled customers in the Peak Day Alert Program to unlock the full potential of the utility’s advanced metering infrastructure (AMI) and amplify energy savings during high-cost, peak hours. By providing customers with personalized insights before and after peak days, Glendale successfully motivated households to reduce peak demand without devices or price signals. Results proved that behavioral efficiency and demand response solutions complement each other, directly engaging customers in the process of shifting their own energy usage patterns.
“Glendale has always sought to provide our customers with the information and tools they need to save both energy and money, our new AMI system and the continuation of our work with Opower is a clear testament to that commitment,” said Steve Zurn, General Manager of Glendale Water & Power . “Opower’s innovative BDR program has helped us meet demand management goals while delivering a positive customer experience, and we are looking forward to increased energy savings in 2015.”
“Glendale already had a robust behavioral efficiency program in place, but the addition of Opower’s BDR solution has unlocked even greater savings for its customers,” said Dan Yates, CEO of Opower. “Glendale’s commitment to providing its customers with reliable, cost-effective, and innovative services are yielding significant results, and Opower is looking forward to our continued relationship.”
Glendale tested BDR across two customer groups: homes that were already receiving energy efficiency, and homes that weren’t. This method allowed Glendale to measure the impact of efficiency and peak solutions separately and in combination. Ultimately, Glendale’s implementation of BDR proves that a deep, personalized understanding of consumer needs and opportunities can significantly reduce energy consumption during peak demand hours.
About Glendale Water & Power
Glendale Water & Power (GWP) is the City of Glendale’s water and electric utility. GWP provides water to 33,744 customers in Glendale, California. The city-owned utility also generates, transmits, and distributes electricity to 85,358 residential, commercial, and industrial customers. www.GlendaleWaterAndPower.com
About Opower
Opower (NYSE:OPWR) is an enterprise software company that is transforming the way utilities engage with their customers. Opower’s customer engagement platform enables utilities to reach their customers at moments that matter through proactive and digitized communications that drive energy savings, increase customer engagement and satisfaction, and lower customer operation costs. Opower’s software has been deployed to more than 95 utility partners around the world and reaches more than 50 million households and businesses. For more information, follow us on Twitter at @Opower.
Forward-looking Statements
This release contains forward-looking statements, including statements regarding benefits from the use of Opower’s solutions. Any statements in this press release about future expectations, plans and prospects for Opower represent the Company's views as of the date of this press release. These forward-looking statements are subject to a number of risks, uncertainties and assumptions. While the Company may elect to update these statements at some point in the future, the Company specifically disclaims any obligation to do so.
Glendale Water & Power Contact:
Atineh Haroutunian
(818) 548-3381
Opower Contact:
Carly Llewellyn
